Home Babes About

Online/Web Web Design

Amazon Design Theory

The Design Theory Behind Amazon’s $5.6 Billion Success

From an aesthetic point of view, Amazon’s web store is neither simple nor beautiful–two things we expect of good design. Instead, it focuses on simplicity of experience, process, and functionality. For many designers, the idea that an experience with Amazon’s visual complexity succeeds is somewhat confounding. So, how might a designer look at Amazon to understand why it works, despite—if not because of—its aesthetic?

good article and read-thru, though nothing really ground breaking or anything… still, it’s always interesting to reflect on what works so damn well with big sites like amazon, and perhaps be mindfoo of how it might relate to what you’re working on… like i was just looking over this onboarding / registration process on this one site (per request, helping out), and g’damn it was… what’s the right word here…. labourous? time consuming? seriously… i practically forgot what i was doing half way through… i mean, jesus…

anywho, KISS.

an acronym to live by, mang.

1 Comment

One Comment

  1. Chin kartel a you sen dis in. Loool. Same way you write on your post dem. Same damn way u all ova d place damn dunce head gyal Leave candy alone chin. U stop com out caz u pop dung an nuh av no fren. Tru u n charlotte a duh 3some u still inna lucky business. Girl bye kmt. custom writing


Leave a Reply

Your email address will not be published.